Recruiting Agency Adds $840K in Annual Revenue with AI Outbound

The Challenge

A specialized recruiting agency focused on accounting and finance placements had relied entirely on referrals and inbound for client acquisition. When the market softened in late 2025, their pipeline dried up. The founder knew they needed outbound but had never built the function. Hiring an SDR felt risky given the uncertain revenue environment, and outbound agencies they consulted wanted $8K-$12K per month with 6-month commitments.

The Solution

SentByTed targeted CFOs, Controllers, and VP of Finance roles at companies in their geographic market (Southeast US) showing hiring signals for accounting and finance positions. Ted monitored job boards daily for new finance postings and added those companies to outreach sequences within 24 hours. Messaging was consultative, not salesy — positioned as a specialized recruiting partner reaching out because they noticed the company was hiring for roles in their exact specialty.

Results

• 28 client meetings booked per month (average over 6 months)
• 14 new client relationships closed in the first two quarters
• Average placement fee: $20,000 per hire
• $840K in annualized new revenue attributed to outbound pipeline
• ROI: 23x on SentByTed investment ($36K annual cost)

Timeline: First meetings within 10 days. Consistent pipeline within 30 days.